G&Co is a brand and product design studio helping ambitious experience-led brands grow.
We live for epic experiences and we work with clients who make them. We create work that is clear, modern, and built to last. With a focus on movement, travel, lifestyle, and culture, we balance strategy with creativity. Building brands and products that connect, adapt, and endure.
Interested in working together or have a question?
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We design brand and product systems that bring clarity to complexity. The right ideas, expressed with precision, move further and last longer.
We’re currently pulling together our latest projects so watch this space.
Project
Kuoni
Brand Roll Out
We supported Kuoni with the creative direction and rollout of their new brand, refining the identity and ensuring a seamless transition across touchpoints while balancing strategy and creativity to deliver a cohesive presence that resonates.
See Project
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Project
XPed
Branding
We worked with Xped Global to reimagine their brand and website, creating a visual system that captures the blend of rugged adventure and refined hospitality. The new digital platform balances immersive storytelling with seamless navigation, bringing their high-end expedition experiences to life online.
Coming soon
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Project
HPS
Strategy, Branding, Concepts, UX, UI, Dev
We worked with HPS to build a brand identity around their WattAssist™ propulsion system — the world’s lightest, most discreet e-bike drive. The identity reflects the elegance and performance of a technology born from Formula 1 engineering, balancing subtlety with power and precision.
Coming soon
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Project
Formara
Naming, Branding, UX, UI, Dev
For Formara, a new human factors consultancy, we created a complete brand and digital platform — from brand gathering, naming, and foundations to a distinctive visual identity and a fully designed and developed website covering UX and UI.
Coming soon
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Project
Singularity
Branding, UX, UI, Dev
We partnered with Singularity Film to redefine their brand and launch a new website. The refreshed identity and digital platform showcase their full-service offer — from commercials and brand films to product launches and lifestyle content — giving them a presence as bold and dynamic as their work.
Coming soon
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Project
Cardboard Showcase
Branding, UX, UI, Dev
For Cardboard Showcase, we created a brand identity and website that captures the thrill of collecting. Blending nostalgia with modern design, the platform gives collectors an intuitive way to showcase and connect in a vibrant digital community.
Coming soon
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What we do:
What we do is simple: we help experience brands grow through branding and design. From shaping a clear strategy to creating the products and touchpoints people interact with, our services are built to move ideas into action.
We have experience across multiple industries and skillsets.
Travel, Retail, Hospitality, Property, Leisure, Health & Wellness, Automotive, Entertainment, Education, Technology,Retail, Nursery, Sport, Healthcare, Financial, Pharma, Medtec.
01 Brand Strategy
- Brand Audit
- UX Audit
- Dev Audit
- Brand Positioning
- Brand architecture
- Brand strategy
- Naming
- Research & insights
02 Brand Concept
- Art direction
- Brand story
- Tone of Voice
- Creative direction
- Campaigns
- Copywriting
- Experiential
- Marketing
- Social media
03 Brand Design
- Photography
- Style guidelines
- Illustration
- Iconography
- Motion Design
- UI/UX
- Design systems
04 Brand Experience
- Websites
- Brochure/ Magazine
- Social Templates
- Environments
- Exhibitions
- Packaging
- Presentations
- Print production
- Signage/ Wayfinding
Clients
We specialise in experience-driven brands, particularly in travel, hospitality, and lifestyle — but we also work with ambitious clients in other sectors who value clarity and purposeful design.
The Old School Yard co
Brand Experience
Built on reputation
From HPS in Monaco to global brands like Kuoni, our clients trust us to deliver great work, no matter where they’re based. With years of experience working with amazing international brands, we’ve built a reputation for being reliable, creative, and a team they can count on.
Connect with us to explore your project's potential.
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